Welcome to the course! Before we get into things, let’s start with a seemingly simple question that’s surprisingly tough:

How do your people feel right now?

• If you said “Great!”, why do you think that?
• If you said, “I have no clue,” you’re in the right place.
• And if you answered “Not the best,” this course is for you.

Here’s the thing: employee sentiment is more than vague vibes or guessing games. It’s a real, measurable thing—an aggregate of how your people feel about their work, their team, and your organization. Think of it as your company’s emotional pulse.

Employee sentiment impacts everything from productivity and turnover to innovation and the customer experience. It’s not just a warm, fuzzy metric for HR to worry about. It's a helpful insight into the health of your organization. 

And if it’s ignored? Employee sentiment tends to speak up anyway, through burnout, attrition, or frustrated Slack DMs.

• “The new benefits package is worse in every way.”
• “Honestly, I’m just trying to make it to the weekend.”
• “Cool, another ‘fun’ virtual team-building session .”

How do you figure out how your people really feel? And get ahead of negative sentiment?

Listen to employees, acknowledge their opinions, and act on their feedback.

That's where the magic happens.

This Course Is For You If:

• You want to gather valuable feedback, not just “better benefits” and “fewer meetings.”
• You believe gathering feedback is only helpful if you actually do  something with it.
• You care about creating a team environment that listens and changes when people speak up.
• Whether you’re in HR, internal communications, or leadership, you’ll learn how to really hear your people, analyze smarter, and act with empathy and intention.

What We’ll Cover:

• What employee sentiment is (and isn’t)
• The difference between sentiment, engagement, and listening
• How to collect and use voice of employee (VoE) data
• How to write better questions (and spot sneaky bias)
• The math behind eNPS and Likert scoring (we’ve made it as painless as possible!)
• What not to do—like only listening to the loudest voices
• Not just how to measure sentiment, but how to boost it

Spoiler Alert: Sentiment Isn’t Static

The way your people feel today might not be how they feel next quarter, especially if there’s a reorg, a new manager, or someone keeps reheating fish in the break room.

That’s why measuring once isn’t enough.

This course will help you develop a system for listening attentively, acting decisively, and building trust over time.

Because what’s the point of asking people how they feel if you’re not willing to do something about it?

Ready to dig in? Let’s go beyond vibes and get honest about how your people are doing—and how you can help them thrive.